A+ | A- | Reset
154.43 SIGNS
154.43             SIGNS
 
154.43.00        INTENT
 
It is the intent of this Section 43 to Chapter 154, in general, to properly weigh the legitimate municipal interests of traffic safety, aesthetics, and public welfare, with the rights of commercial free speech and the freedom of a property owner to use its own property for legitimate purposes. Specifically, the purposes of this Article include the following:
 
(a)                    To regulate, classify, restrict, and control the location, size, type and placement of all signs and sign structures;
 
(b)                    To eliminate and prevent excessive and confusing sign displays which do not relate to the premises on which they are located within the city;
 
(c)        To accommodate public convenience and legitimate economic interests by attracting and directing the public to various activities, services and enterprises;
(d)        To preserve the natural beauty and environment which is instrumental in attracting residents and visitors to the City of Richmond;
 
(e)        To safeguard, stabilize, and enhance property values;
 
(f)         To protect public and private investment in buildings and open spaces;
 
(g)        To insure a consistent and appropriate aesthetic environment;
 
(h)        To properly distinguish between a "Business" sign, which is in fact part of a business premises, itself; and an "Advertising" sign, which is not directly related to identifying a particular business, but is either a promotion for a particular product or constitutes a separate business apart from the subject premises.
 
(i)         To protect the public health, safety, and general welfare.


More Categories: